Social Media 101 for Hoteliers

Welcome to Celtic Wanderlust’s tips and tutorials for your social media channels. If you run a hotel, b&b, guesthouse or even a campsite, you are in the right place.


In the space of a few years, I’ve grown Celtic Wanderlust’s social media following from 0 to 20,000 followers on four platforms combined: Facebook, Twitter, Pinterest and Instagram.


It hasn’t been easy. I read a lot about social media, taught myself everything I know through courses, the support of the travel blogging community and more importantly, thanks to trial and error. There is no better way to learn the ins and outs of social media than getting your hands dirty, metaphorically of course. 


A lot of what I’ve learnt from promoting my travel blog on social media can be easily applied to the hospitality sector as well. We have the same audience after all. The people reading my blog are the ones staying at your hotel, b&b or guesthouse.


If you are at a loss with social media, I’ve put together tips and tutorials learnt from my experience. I want this free resource to help you successfully promote your business on popular social media platforms like Facebook and Twitter.


I’ve made a conscious effort to provide information that’s easy for you to understand, stripped as much as possible of technical jargon. Because we are not all marketing gurus after all. 


This is basic information for hoteliers like you who may find social media overwhelming or time-consuming. Or simply want to give their business the shine it deserves on social media. 


I hope you’ll find my articles useful and instructive. Feel free to reach out whether you have a question regarding social media or are interested to know more about the services I provide. I’ll be happy to help.

Social Media Tips & Tutorials

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